Real Estate • AI • Automation

Turn Real Estate Leads Into Conversations, Appointments & Sales

I build AI-powered CRM, WhatsApp and marketing automation systems that help real estate businesses capture, manage, follow up with and convert leads more efficiently.

Yasir Rehman · Real Estate Technology & AI Automation Specialist

The problem

Real Estate Leads Shouldn't Go Cold

Most agencies don't have a lead problem — they have a follow-up problem. These are the gaps I see most often.

Leads arrive from everywhere

Portals, Meta ads, Google, WhatsApp and your website all land in different places.

Slow first responses

The first agent to reply usually gets the conversation — minutes matter.

Missed WhatsApp messages

Chats sit on personal phones, unanswered after hours or when an agent is busy.

Manual follow-ups

Reminders live in spreadsheets and memory, so warm leads quietly go cold.

Unqualified leads eat agent time

Agents spend hours on enquiries that were never a fit for budget or location.

Disconnected systems

CRM, ads and messaging don't talk to each other, so nobody has the full picture.

Ad spend you can't trace

It's hard to see which campaign actually produced a viewing or a deal.

Listings out of sync

Prices and availability differ between your website, portals and CRM, so agents quote the wrong details.

The solution

One Connected Real Estate Growth System

WhatsApp, CRM, AI and marketing working as one system — instead of six tools and a spreadsheet.

WhatsApp Automation

  • Lead conversations
  • Automated follow-ups
  • AI-assisted replies
  • Appointment booking

CRM & Lead Management

  • Lead tracking
  • Agent assignment
  • Pipeline management
  • Activity history

AI Sales Assistance

  • Lead qualification
  • Conversation assistance
  • Smart responses
  • Follow-up suggestions

Marketing Automation

  • Google Ads integration
  • Facebook / Meta campaigns
  • Lead generation
  • Campaign dashboards

Real Estate Platforms

  • Agent portals
  • Property / listing systems
  • Training platforms
  • Custom dashboards

Analytics

  • Lead sources
  • Campaign performance
  • Agent activity
  • Conversion tracking
How it works

From Lead to Appointment

Connect your marketing, conversations, CRM and follow-up process into one workflow.

  1. 01

    New Lead

    From a portal, Meta or Google ad, your website or WhatsApp

  2. 02

    AI / Automation

    Captured instantly and routed — no copy-pasting

  3. 03

    WhatsApp Conversation

    An immediate, personal first reply

  4. 04

    Lead Qualification

    Budget, area, timeline and intent — asked and recorded

  5. 05

    CRM

    Lead, conversation and source saved in one record

  6. 06

    Follow-up

    Scheduled nudges until the lead replies

  7. 07

    Appointment

    Viewing or call booked into the calendar

  8. 08

    Agent

    The right agent takes over with the full context

Every step is configurable — you decide what the AI handles and when an agent steps in.

Experience

Built With Real Estate Experience

I've spent years developing technology for real estate businesses and agent ecosystems in Singapore, working across CRM, property platforms, agent tools, marketing automation, advertising, WhatsApp and AI-powered workflows.

  • Agent learning & training platforms
  • Real estate CRM
  • Property / listing systems
  • Property calculators
  • Due diligence & analysis tools
  • AI-generated agent websites
  • Google Ads automation
  • Facebook / Meta advertising
  • Lead management
  • WhatsApp automation
  • AI-assisted conversations
  • Appointment booking
  • Agent dashboards
Case studies

Real Estate Systems I've Worked On

My role is stated on each one — these were built with and for the businesses that own them.

Real Estate CRM & Agent Platform

Developer — CRM, agent tools and platform features

Technology for a real estate agent ecosystem in Singapore — the tools agents use day to day to manage clients, listings, learning and reporting.

CRMAgent managementProperty / listing workflowsReportsCalculatorsTrainingDashboards

AI Website & Advertising Platform

Developer — website generation and ads automation features

A platform that gives agents AI-generated websites and runs their Google and Meta advertising, with budgets, lead capture and campaign reporting in one place.

AI-generated websitesGoogle AdsMeta / Facebook campaignsBudgets & walletLeadsCampaign dashboards

WhatsApp & AI Lead Automation

Designed and built the CRM and its automations

PropFlow CRM automates WhatsApp lead capture, replies and follow-ups for a real estate agency through Meta's official WhatsApp Business API, with real-time chat for agents.

WhatsApp conversationsAutomated follow-upsAI-assisted responsesLead managementAppointment booking
Services

How I Can Help

Start small with follow-up automation, or build the whole platform — every project gets a fixed-price quote after a discovery call.

01

Lead & WhatsApp Automation

For agencies that want faster, more consistent lead follow-up.

  • WhatsApp integration
  • CRM
  • Automated follow-ups
  • AI assistance
  • Lead qualification
  • Appointment workflows
Discuss Your Project
02

Marketing & Lead Automation

For agencies generating leads through advertising.

  • Google Ads
  • Meta / Facebook Ads
  • Landing pages
  • Lead capture
  • CRM integration
  • Analytics
Discuss Your Project
03

Custom Real Estate Platforms

For companies that need a larger system built around their process.

  • CRM
  • Agent portals
  • Property platforms
  • Dashboards
  • Internal tools
  • Custom integrations
  • AI features
Discuss Your Project
Why work with me

Real Estate Know-How, Engineering Depth

Real estate domain experience

Years building technology for real estate teams and agent ecosystems — I already speak the language of listings, viewings and agents.

Full-stack development

.NET, React, Next.js, APIs and databases — one person from the database to the WhatsApp message.

AI & automation

AI-assisted workflows, WhatsApp automation and business process automation that run in production, not demos.

Business-focused

I start from where your leads get stuck and what your agents do manually — then build only what moves that.

Technology I build with

  • .NET
  • C#
  • React
  • Next.js
  • MySQL
  • PostgreSQL
  • Supabase
  • WhatsApp Cloud API
  • Meta Cloud API
  • Google Ads
  • OpenAI API
  • REST APIs
FAQ

Real Estate Automation — Common Questions

Usually, yes. I integrate through Meta's official WhatsApp Business (Cloud) API and your CRM's API or database, so conversations, leads and follow-ups sync into the system your agents already use. If your current CRM can't be integrated, I can build a focused one around your process.
Yes. I work remotely with real estate businesses internationally, and most of my real estate experience comes from technology for Singapore's agent ecosystem. Calls are scheduled around your time zone.
Only as much as you want. A common setup is AI answering first questions and qualifying the lead instantly, then handing over to an agent — or drafting replies that agents approve before sending. Every automated message is configurable.
It depends on scope, so every project gets a fixed-price quote after a free discovery call — no hourly surprises. A focused WhatsApp follow-up automation is much smaller than a full CRM or agent platform.
A focused automation can go live much faster than a full platform. Your written scope includes a timeline with milestones, and you see working demos every week along the way.

Have a Real Estate Automation Challenge?

Tell me what you're currently doing manually, where your leads are getting stuck, or what system you want to build. I'll help you identify where automation can make the biggest difference.

Book a Consultation Contact Me